Alma (2010)

Director: Patrick Rouxel
Producer: Patrick Rouxel
Genre: Documentary / Independent Film
Country: United States
Language: English / None

The devastating effect of the cattle industry on the Amazonian rainforest in Brazil.

Patrick Rouxel has dedicated his time to making films aimed at raising awareness of deforestation, loss of biodiversity, and the ethical treatment of animals. In Alma, Rouxel continues his visual poetry into the world’s forests and industries that are destroying them, heading to Brazil to explore the devastating impacts of the cattle industry. The film offers an exposition of a cowboy culture and the millions of animals used to satisfy our voracious global appetite for meat and dairy products. The film wanders from forest to pasture to rodeo to slaughterhouse to market to tannery.

In essence, Alma is a journey into the soul of humanity and a testimony of the damage inflicted by humans on the natural world.

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